"Kids in Philly have no idea who Diplo is." UPDATE
The Web site for the award-winning alternative weekly, the Philadelphia City Paper.
"Kids in Philly have no idea who Diplo is." UPDATE
UPDATE: Both Emynd and the author of the article want to share their thoughts on this clearly provocative quote. Check the comments section for them.
That's a quote straight out of the horse's mouth ' from Emynd, a Philly DJ on Baltimore's Unruly Records. It's from an article in the Baltimore City Paper on Brick City, party music, club or whatever you wanna call it, and all the weird in-fighting (whether or not people should keep "Baltimore" in the name to reference its roots, why some are upset hipsters are into it now, etc.) that it spurs. Here's an interesting quote regarding the supposed hierarchies of East Coast cities:
Scottie B, co-founder of Unruly Records and one of the city's most fervent club ambassadors, is wry about the name tiff. "You know when people get mad, though?" he asks. "When you brand something that's already something and brand it something else. Tameil's branded it through his name ' he's bigger than Brick City. [Philly] started calling it 'party music' because New York's first, Philly's second, Baltimore's third, and you can't go up the chain. Philly's not gonna call anything Baltimore something." Fair enough.
And its history as well as how it got here:
Even the path of how pieces of the Baltimore sound traveled up Interstate 95 is messy. It's tied to urban youth scenes that function similarly in all three cities. High-school parties make up Philadelphia's "party music" scene almost entirely. The existence of such a young club contingent, one that parallels Baltimore's own high school branch of club, runs against the idea that it was young, white indie DJs who served as club's musical ambassadors. Still, the hipster-phobic sentiment is, to some extent, justified.
In the early 2000s, Philadelphia's Hollertronix (DJs Diplo and Low-Budget) began a contrarian assault on indie dance culture, mixing regional music such as Southern crunk, dancehall, and Baltimore club into its party sets, confusing the hell out of, but eventually winning over, the butts and minds of cool kids everywhere. Other DJs and producers soon followed suit. The term "Bmore club" became fully marketed, a blessing and a curse to Baltimore's insular scene. It raised visibility for the music, but it didn't always trickle down to the scene's figureheads and originators.
Much of the divide between Baltimore producers and out-of-town tastemakers had to do with resources. The "Bmore club" trend, Booman notes, emerged just after Baltimore "was restructuring itself" in the late '90s into a more tourist city, closing many clubs and forcing the scene into a lower profile, coupled with the emergence of the internet as the place where club's history was being written a few years later. Then a still novel way to distribute music, online message boards and forums where club was discussed weren't as easily accessible to club's core fans and even some of its producers. People that were, essentially, dilettantes became the prime disseminators of "Bmore club" mainly their own remixes in the "Bmore" style.
What do you guys think? I'm guessing you don't buy this Diplo business, right?
Either way, it's got me thinking about the upcoming Mad Decent block party. It's going down on August 15, at the Mausoleum (12th and Spring Garden streets). Peep up top for what it looked like last year.
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