Falafel alert: Crisp opening in Center City soon

Crisp, a falafel brand with three locations in NYC, should open its very first location in Philly between eight weeks and three months from now.

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Falafel alert: Crisp opening in Center City soon

POSTED: Tuesday, May 24, 2011, 10:36 AM
Filed Under: Openings | Vegetarian

Crisp, a vegetarian falafel brand with three locations in NYC, should open its very first location in Philly — 32 S. 18th St., the old Falafel Factory — between eight weeks and three months from now, according to founder/managing director Alon Kruvi. Philly-based franchisee Vlad Uchenik just got the go-ahead to start demolition on the Center City corner space; it'll be the first true stateside franchise opportunity for the Israeli-based company that Kruvi and partner Rakesh Barmecha brought to the Big Apple about four years ago.

What separates Crisp's philosophy from other more traditional falafelries is its sandwich lineup, all served on house-baked pita; they combine their canola-fried chickpea balls with everything from sun-dried tomato spread, goat cheese and roasted peppers (the "Crisp Parisian") to peanut sauce, sweet potato, corn salad and habanero harissa (the "Crisp Africa"). Kruvi promises that there will be a Philly-centric sandwich on their new location's menu. "Imagine your signature sandwich, just without the steak," he says. "Instead, falafel balls, in a roll or in a pita, with melted chese, peppers and onions. The 'Crisp Philly.'"

Posted by Drew Lazor @ 10:36 AM  Permalink | 4 comments
Comments  (4)
  • 0 like this / 0 don't   •   Posted 11:07 AM, 05/24/2011
    I cant even wait
    fiche
  • 0 like this / 0 don't   •   Posted 2:49 PM, 05/24/2011
    Looking forward to it.

    But seriously: enough with the cheesesteak bullshit already. Once they figure out how to make a roast pork out of falafel then we can talk.
    tsarstruck
  • 0 like this / 0 don't   •   Posted 9:20 PM, 05/24/2011
    Why do they always put bell peppers on these "cheesesteak" items. Very few people get them on cheesesteaks, because they aren't good.
    BarryG
  • 0 like this / 0 don't   •   Posted 12:37 AM, 05/25/2011
    I can't wait for Crisp to open!
    MLF


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