Newer, greener pastures for Tastykake

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Newer, greener pastures for Tastykake

POSTED: Thursday, May 6, 2010, 6:27 PM
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"Nobody bakes a cake as tasty as a Tastykake," goes the jingle. Now, nobody bakes a cake in a greener facility, either. Tuesday, May 4 was the ceremonial ribbon-cutting of Tastykake's new LEED-registered digs at the Navy Yard, a move that purportedly makes Tasty Baking Company the world's "greenest" bakery. The facility's enviro-friendly practices include water conservation and daylight harvesting; the building was fashioned with recycled building materials and energy-efficient HVAC (heating, ventilation and air conditioning). Tastykake delivery trucks of the past and present led the procession from the old address in Hunting Park to the new state-of-the-art facility. As I meandered the grounds, inhaling intoxicating sweetness and gazing longingly at the stream-lined production-to-packaging center churning out thousands of treats (tours for the public are scheduled to begin in spring 2011), I heard many snack lovers relishing in Tastykake's Philadelphia loyalty. After all, they've been here for 88 years. Admittedly, the company would need a compelling reason to leave this city — but like all businesses, it's still a numbers game. The decision to stay in town was bolstered by both the continued interest of the city and state through public and private funding. "The opening of the new bakery, and its place as the greenest bakery in the world, is the successful culmination of our manufacturing strategy to transform the brand,” said Charles P. Pizzi, President, Tasty Baking. Even as Pizzi looks to the future, he says he holds on to tradition; remaining in Philly always seemed to be the plan. "The Liberty Bell belongs in Philadelphia, and so does Tastykake," he said. Amen. Now can I get a Krimpet please?
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Founded in October 2008, Meal Ticket is a City Paper blog about food, drink and assorted other things that make you go mmm. We do recipes, interviews, restaurant news, commentary and much more. We don't do restaurant reviews herethose are handled in print, mostly by our critic (and Meal Ticket contributor) Adam Erace. Got a tip, question, thought or concern? Just want to say hello? Please shoot a note to caroline@citypaper.net.

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