Activists campaign for Reading Intl. to sell its coveted, controversial viaduct

The most significant barrier to the development of a High Line-type park may be the intractability of the right-of-way's owner, which currently, oddly enough, is in the business of "owning and operating cinemas and live theaters" in the U.S., Australia and New Zealand.

2 comments

Activists campaign for Reading Intl. to sell its coveted, controversial viaduct

POSTED: Friday, February 24, 2012, 11:41 AM

Believe it or not, the against-the-odds defeat of the Callowhill Neighborhood Improvement District proposal wasn't the biggest barrier to plan to turn the Reading Viaduct into a second-story park. And neither is what Councilman Jim Kenney called a pervading "aura of fear, prejudice, anger and a real desire to stop any progress. Actually, the most significant barrier may be the intractability of the right-of-way's owner, Reading International, which currently, oddly enough, is in the business of "owning and operating cinemas and live theaters" in the U.S., Australia and New Zealand.

Now, PennEnvironment is launching a campaign to pressure Reading International to sell the viaduct, which the group figures would cost $37 million to convert to a park, but $50 million to demolish altogether. "The city is trying to use a carrot to convince them to sell," says PennEnvironment's Adam Garber. "We think there are some opportunities for civic engagement to bring some pressure to bear." The group will be kicking off a letter-writing campaign in the next few weeks and may send a delegation to Reading's California headquarters — including, Garber hopes, some City Council members. After all, they project that a High Line-type project could bring 12,000 permanent jobs to the city.

Posted by Samantha Melamed @ 11:41 AM  Permalink | 2 comments
2 comments
Comments  (2)
  • 0 like this / 0 don't   •   Posted 7:58 PM, 02/24/2012
    Since when is PennEnvironment in this mix? Who do they think is going to pay Reading International should they decide to sell? Instead of a letter writing campaign (which by the way is the equivalent of writing a wish list to Santa!) they should start a FUND RAISING campaign! You guys a really late to this party! Lastly, your demo versus conversion dollar amounts are crap as are the projected creation of 12,000 permanent jobs. Those numbers were for New york, and having always been more fantasy than reality! Stick to shale, you barely have a handle on that!
    Palin, no way
  • 0 like this / 0 don't   •   Posted 8:39 PM, 02/24/2012
    Since when is Penn Environmetn involved in the Viaduct issue?!
    Instead of kicking off a "letter writing campaign" (which is about as effective as sending a wish list to Santa!) Who do they think is going to pay Reading International should they decide to sell? The city is broke, and the neighbors won't fall for a second NID attempt. Hey I have a great idea ...........why not try FUND RAISING! Instead of sucking the blood out of the business and property owners in the area!
    Next your claim $50 million to demolish versus $37 million to convert are completely wrong. Again where is that money coming from ..........you letter writing campaign?! The claim that 12,000 permanent jobs would be created is pure fantasy, the 12,000 permanent number quoted was a dream number cited for New York, and has never become a reality!
    Stick to shale, you barely have a handle on that!
    Palin, no way


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