Military ad on SEPTA student pass draws criticism

Does PA National Guard ad affixed to student transpass promote militarism amongst youth?

2 comments

Military ad on SEPTA student pass draws criticism

POSTED: Wednesday, December 12, 2012, 9:55 AM
Filed Under: News

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A Pennsylvania National Guard advertisement affixed to SEPTA student transpasses is drawing criticism from parents.

"We are very concerned about whether there's a policy around advertising to young people and about the issue of military recruitment and why parents have not been clearly informed about these policies," says Helen Gym of Parents United for Public Education.

SEPTA does not see a problem, and notes that the ads are sold by an outside agency.

"SEPTA's advertising agency, Titan, solicits a variety of companies and organizations to spend marketing dollars to advertise on SEPTA. We hope the public appreciates our efforts to bring additional revenue to the Authority," says spokesperson Jerri Williams.

Military recruitment aimed at minors has been controversial throughout the last decade's ultimately very unpopular wars on terror in Iraq, Afghanistan and beyond. In 2008, the U.S. Army opened a very expensive virtual-reality-video-game-complex called the Army Experience Center at Franklin Mills Mall, which I wrote about in my debut freelance contribution to this paper. It closed in 2010. SEPTA advertising, I think, was likely cheaper.




Posted by Daniel Denvir @ 9:55 AM  Permalink | 2 comments
2 comments
Comments  (2)
  • 0 like this / 0 don't   •   Posted 9:05 AM, 12/13/2012
    God forbid Philadelphia’s precious students are exposed to positive role models while utilizing Septa for free. I so look forward to enjoying riding Septa when school’s out and experience the vulgar language, disrespect and intimidation from them towards their fellow passengers. Check out last night’s shooting on the El by a teen over something really important like a basketball game. Anyone who volunteers for the military knowing they could be sent to combat zone is a hero in my book. Why not cue your obvious anti-military bias?
    Ray10
  • 0 like this / 0 don't   •   Posted 9:24 AM, 12/13/2012
    Is this really that big of a deal? SEPTA needs the money.

    Kids are constantly bombarded with advertisting for things that are way worse than the Pennsylvania National Guard. The music they listen to while riding SEPTA is a much more negative influence than any of this could ever be, and even that is not a big deal.
    GroJLart


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