Do the Logomotion: And the winner is...

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Do the Logomotion: And the winner is...

POSTED: Tuesday, January 5, 2010, 5:17 PM
Filed Under: Design

Last week we told you about a little impromptu contest Technically Philly/CP contributor Christopher Wink was putting on to come up with new branding ideas for the city in the wake of the slogo that was just announced and widely meh'ed.

There were three contenders.

The winner was chosen by Tweetstorming and commenting.

And that winner is: Sara DeMarco, with an entry that appears to incorporate the same font as the city's version, a more stately use of ye olde Liberty Bell, incorporates some designerly specificity for each department's version, and loses that whole "Life, Libery, (don't even think about the pursuit of happiness) and You" junk. See her entire presentation here.

Sara Demarco
Click to enlarge

Posted by Brian Howard @ 5:17 PM  Permalink | Post a comment
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